Rockfish Online Seafood Market - Buy sustainable fish & seafood

About the Online Seafood Market

When I opened my first fishmongers in 1996, my aim was to help people buy and eat the freshest, most sustainable seafood in the world. 26 years of experience later I still have the same aim. At Rockfish we have created a zero-waste supply chain for our seafood that we use for our restaurants and for you at home. That means we can enjoy fresh fish today while doing everything we can to be part of the solution to protect our fish stocks for the future.

When you buy from the online seafood market it means: You’re buying from the local fishing community in Brixham, or from MSC certified fisheries around the world. Every piece of fish is fully traceable back to the boat it came from.

Your fish has been expertly prepared and portioned right at the quayside, ready to cook at home with no smell and no fuss.
None of the precious catch has been wasted. We blast freeze at the quay when fish is in abundance, so you can enjoy it even when the boats can’t go out.

We passionately believe this zero-waste supply chain is the way seafood should be consumed. Welcome to the Rockfish online seafood market.

Mitch Tonks

Founder

Visit the Online Seafood Market

"As My Mum Says, That Man Knows His Fish - And She is Right"

Angela Hartnett

Every day our expert team buy the freshest fish directly from the fleet in Brixham and from the most sustainable fisheries in the world for the online seafood market.
We prepare and portion the fish right at the quayside, just metres from where the boats land, and all the seafood is fully traceable right back to which boat caught it.
We pack and send to your door in our eco-packaging with next day delivery. Our boxes and insulation are made from recycled materials, and can be recycled too.
When fish is in abundance we blast freeze it at the quayside, locking in the freshness so you can enjoy your favourite even when that specie isn't landed or the boats can't go out.

"Insane! The Seafood was Amazing. Honestly the Best Turbot We've Ever Had"

Julia Bradbury

Rockfisher sitting on the quayside in Brixham

Sustainable Seafood From Brixham

We want you to enjoy Britain’s delicious seafood, not just for today but well into the future too. Our commitment to sustainable sourcing means we only buy from boats we know and trust and from with fisheries that have been certified as sustainable by organisations like the MSC. Our unique zero-waste supply chains means we also preserve the precious catch when it is in abundance, by blast freezing or canning so you can enjoy sustainable seafood all year round.

Sustainability

Brixham Fish Market Tours

Get a fascinating behind the scenes insight into how and where our sustainable seafood is landed at England's largest fish market. See up to 40 species of fish and learn what's involved in getting the fish from the sea to plate, before enjoying a delicious seafood breakfast at our Brixham restaurant, overlooking the harbour. Tickets are £25 per person and all profits go to the Fishermen's Mission.

See Dates & Book Your Tour

Cooking

The key to great fish cooking is freshness and simplicity. For all our sustainable seafood we’ve suggested some simple and effective cooking techniques including how to use our sauces and butters. We've also included Mitch's favourite recipes in our cooking section for you to try.

How to Cook

News

Lyme Bay mussels ready to be harvested — A Look at Offshore Shellfish Mussel Farm

Close up of mussels at Rockfish — Steamy, Saucy, and Sustainable: The Rise of the Mussel

Mitch holding Disco Scallops — Disco Scallops at Rockfish

Rockfish Tinned Cuttlefish — The Health Benefits of Tinned Fish

The Rockfisher 2 - World's toughest race

Turbot sharer — Why we’re eating Turbot, not Turkey this Christmas (and other Fishmas swaps)

A dover sole being plated after being cooked in the frying pan — Mitch's guide to cooking Dover Sole

What makes Dover sole special in Brixham?

Lemon Sole on a tray ready to be cooked at Rockfish — It's all about flat fish

Rockfish Tinned Sardine — How to Eat Tinned Fish: A Guide to Enjoying Premium Preserved Seafood

Rockfish Mount's Bay Sardines Escabeche — Does Tinned Fish Contain Bones? Here’s Why That’s a Good Thing

Cooked Dover Sole with Hollandaise sauce — Why we should all be eating Dover sole

Cooked Mussels — Mussel Farming, why the world’s best mussels grow right here on our doorstep!

Megrim: The tastiest fish you’ve never even heard of!

The Complete Sustainable Crab Eaters Guide

Mitch cooking on Vulcanus BBQ on Brixham harbour — Barbecue Box season

A pitstop to the future: the world’s first Virtual Fishmonger

TOO GOOD TO TIN? The prize fish in our cans.

Fish pie ingredients on a chopping board — The perfect fish pie for Easter

Fish and chips by Rockfish — Coley and chips

How to get amazing quality fish in the eye of a storm

Brixham harbour — Feeling lost at sea? Fish is your answer

MSC Hake fillet — New Year's Resolution: Eat more fish

Rockfish tinned seafood on a table full of Christmas decorations — The perfect ready-wrapped christmas pressie?

Scallops wrapped in bacon — Top Fish for Christmas Canapes

The Cold, Hard Truth: Debunking The Myths About Frozen Fish

World's 'most expensive fish' back in UK waters

The Secret World of Squid and Cuttlefish

Why mussels are the ultimate food for the future

Can commercial fishing and sustainability go together?

Casting our net wider for the most sustainable seafood on the planet

Sustainable seasonal seafood — Sustainable, seasonal seafood

Unique Packaging for Unique Seafood

We pack all our seafood in unique eco-packaging that is 100% recycled and recyclable. Along with the eco insulation it’s designed to keep your fish fresh and reduce waste.

Find Out More

Visit the Online Seafood Market